March 2015  
Acquisition expands Avtex's geographical footprint in the Pacific Northwest and Canada
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March 31, 2015 – Chicago, IL – LaSalle Capital and its portfolio company, Avtex, a provider of integrated Customer Experience (CX) solutions, are pleased to announce the acquisition of KRP Communications, a complete unified communications solutions provider. Founded in 1998, KRP specializes in call center solutions including all-in-one IP contact centers, enterprise voice systems, and business process automation.

As an Interactive Intelligence (NASDAQ: ININ) partner, KRP complements Avtex and provides a strong presence in the Pacific Northwest and Canada. The combination with Avtex will bring to bear the additional resources, support and custom applications available to further leverage KRP’s Interactive Intelligence platform.

George Demou, President and CEO of Avtex, stated “We are very excited to welcome the KRP customers to the Avtex platform. There is great synergy between the two companies and our mission to create the best customer experience for our clients and their customers aligns well. We are eager to bring the Avtex energy, passion and innovation to KRP’s customers in the Pacific Northwest and Canada.”

“I’m confident this is the right move for our customers and employees,” says Keith Macdonald, President of KRP. “We have taken care to choose the best partner for ourselves and our customers and have spent a lot of time with Avtex over the last several weeks. We could not be more pleased with the opportunity.”

If you have any questions regarding this transaction or would like to discuss other opportunities in the industry, please contact Nick Christopher or Jeff Walters of LaSalle Capital at (312) 236-7041.

About Avtex
Avtex provides professional services and customer experience consulting encompassing a full 360° suite of solutions including user experience design, application development, unified communications, contact centers, portals, business intelligence, and customer relationship management. Driven by technology know-how and passionate about customer experience, Avtex is uniquely qualified to help clients deliver exceptional experiences to their customers using technology. Backed by strategic partnerships with Microsoft, Sitecore and Interactive Intelligence, Avtex is truly a broad and deep provider of customer experience technology solutions. Find out more about Avtex online at www.avtex.com or follow Avtex on Twitter at @avtex.

About LaSalle Capital
LaSalle Capital is a leading private equity firm with extensive experience in the lower middle market. We currently manage two funds totaling over $330 million in capital. Our team has deep experience in partnering with management teams to grow and develop middle market businesses. We add value to companies by providing strategic operating focus and promoting growth organically and through acquisitions. Visit www.lasallecapital.com for more information.

About KRP Communications
KRP is a complete communications solutions provider delivering intuitive, open standards-based solutions that enhance customer relationships by leveraging superior converged technologies. Visit www.krpcomm.com for more information.


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